2 Days Facebook Marketing Training + Data Analytic Course
Why Facebook Marketing?
Facebook is almost closing at 2 billions users mark. This social media platform had 1.86 million at the end of 2016. How can you afford to ignore Facebook. Let put it this way, your customers, competitors, potential customers, workers, suppliers all are using Facebook. Many businesses ignored Facebook, or don’t really setup in correct way, then end up with spending a lot of time and money to tune back the right way. Facebook is one of the strongest social media marketing tools that enable you to outreach to many people in a wide range of field or products. With the right strategy and targeting, your businesses definitely increase significant amount of revenues.
After getting started on Facebook, many businesses struggle hard, our Facebook workshop is right for companies who keen in learning more about Business to Consume (B2C) marketing. We are ready to help you take your Facebook marketing to a higher level with our content which covers everything you need in order to achieve your business objective, giving a high Return on Investment (ROI).
WHO SHOULD TAKE THIS COURSE?
Those who wish to master all aspects of Facebook Marketing, from the basics to highly advanced topics. Especially sales professionals like insurance agents, property agents, and business owners, which yield a high Return Of Investment (ROI) to their business.
Overview of Social Media and other advertising platform like Google
10 Benefits of using Social Media
Module 2: Define Target Audience Using Buyer Personas
Introduction to Buyer Personas
Creation of Buyer Personas
Module 3: Competitor Analysis
Hands On to analyze your competitor online presence
Identify the right keywords to use in advertising
Module 4: How to write compelling Facebook Ads
4 Different type of Copywriting Style
Module 5: Facebook Marketing Fundamentals
Introduction to different Ad tools
Advertising Campaign Structure
Types of Facebook Ads and Placements
Facebook Ads Policy
Module 6: Understanding Key Advertising Metrics
Introduction to Key Metrics and Terminologies
Module 7: Facebook Ad Set Up
Setting Up the Ad Manager
Creating an Ad Campaign
Managing Facebook Ads
Module 8: Other Facebook Advertising Options
Using Different Advertising Options based on Objective
Module 9: Introduction to Remarketing
Module 10: Formulate Facebook Marketing Strategies
Steps to Craft Winning Marketing Strategies
Using Analytics Data to Evaluate Performance
Module 11: Leveraging on Facebook Publishing Tool
Using Publishing Tool to Increase Productivity
Module 12: Driving Engagement with Great Content
Content Best Practices
Integrating Creative Elements into Ads
2. 11-12th November 2017, Saturday 9.00am to 5.00pm and Sunday 9.00am to 1.00pm[Registration Closed]
3. 16-17th December 2017, Saturday 9.00am to 5.00pm and Sunday 9.00am to 1.00pm[Opening NOW]
What You Will Learn in this course?
This powerful program will give you everything you need to get started, plus, you’ll know some of the valuable tools to take your efforts to the next level. Many businesses don’t get set up correctly on Facebook, which can result in their accounts getting deleted. Learn how to get set up correctly to maximize your results. As we all know that Facebook algorithm is constantly changing, it’s getting tougher to increase your page visibility. As if you have a page starting to drop in page’s reach and fewer fans engagement, this class is perfect fit for you.
In addition, we will share our best experience, tips, and tricks for driving the organic engagement in tough competition now. For your awareness, if you are still using Facebook for business without powerful advertising and analytics tool, it would difficult for you to maintain your fans. No worries, we will guide you. Learn how to get results today! Register now and we will guide you step by step!
Why Choose Us?
We provide training which customizes to your field of work, we believe what you learn will definitely help in your business with hassle-free. Therefore, we offer high-end training facilities with the excellent learning environment. This workshop costs only RM699 and you won’t get this price elsewhere. Once you complete the workshop, you will be awarded a Certificate issued by our company
In order to organize a class, there must be at least 20 participants or else classes will be postponed to a later date. Whereas, we also can make special arrangement for companies who wish for a close class. (Minimum of 20 participants) Based on our past experience, we conducted about 18 classes at property agency, insurance agency, and certain direct sales company. Let’s listen to what they’ve learned from this class.